What we do
Capabilities and Services
Animation
Think your idea will translate best in animation? No problem! We can create original illustrations for 2D animation, 3D assets for VFX or full CG projects, and motion graphics for slick titles. We can and often do combine them all into one unique style. And being able to do this all in-house allows us to give any project a higher production quality feel without having to add exponential cost.
Brand and Product Video
If you’re looking to promote your product, video is the perfect format to do so. Product videos can help you showcase your product, show your potential customers how your product is used and how it works, and give a sense of size, scale, and color prior to a customer’s purchase. Product videos can be used across a variety of platforms and are a great investment for any business or brand selling a new or unique product. Whether your product is best viewed in action or in a studio setting, we’re ready to make it look its best.
What kind of story do you want to tell?
We’ve worked with a variety of brands to help elevate their products through video. We’ll work alongside you to ensure we’re capturing what’s necessary to convey the look, feel, and story you want to share to your audience.
Not sure what you want to say in your video? We can help! We’ll assist you with working out a script unique to your brand to help you sell your product via video content.
Commercials
We view commercials just like every other form of film. Commercials are stories. At Slate Roof Films we know the importance of getting your brand and your message across to your audience. Our main priority is to make your commercial the most it can be. That’s why we emphasize communication so much in our process. From the very first pitch, we will come back with the necessary materials to ensure that we are always on the same page as our client.
Do I really need a commercial?
Commercials serve a purpose: they inform potential customers about your product, and convey to viewers what that product can do for them. Simply and clearly illustrating the use and benefits of your product in a short amount of time can be impactful for your brand. A commercial, if created correctly, should answer any questions a customer may have, and perhaps even solve a problem for them.
A commercial also creates brand awareness and recognition with viewers who may not know your brand. When a brand and its corresponding product is shown in an effective commercial, new, potential customers bond with the brand name. Your brand then becomes unknown no longer!
The benefits of video advertising
With faster technology, more bandwidth, and faster internet – all of these increasing as days move on – people prefer video over still images now more than ever. Creating an eye-catching motion video to advertise your product, brand, or service is a no-brainer to teach people about your product. Video can be used in multiple spots, including for social media, advertisements, and on your website. Creation of a video and video assets is often not a one-time-affair, and you can find multiple uses for your new commercial that stretch beyond its first intended purpose.
Documentaries
Documentaries are the heart of our business. They are our passion—what we love to do. We’d love to bring that passion to your story.
With our backgrounds in documentary, we’d love the opportunity to help you bring yours to life. Whether you’re looking to create a documentary about a local landmark, a special event or simply something you find interesting, we can work with you to get the information to your audience in an engaging, entertaining way.
Does your company, organization, or event need a specialized film to tell its story? We’ve got you.
Education and E-Learning
Bring your instructional course to the web.
If you are in need of an educational or e-learning video, we are happy to create with you a product that suits your needs. We’re ready to film your coursework and help you translate your lessons into engaging visuals that will hold your students’ attention, all while maintaining a stylistic continuity throughout the entire coursework. With our creative pre-production process, we can work with you to bring to life a program that is educational, entertaining, and beautiful.
Event Promotion and Documentation
We’re here to help document your next event, whether it’s filming a conference, a promotional event for your brand, or some other occasion or celebration. We can help you both with documenting the event while it happens, or with creating video to help you promote the event before the big day. Whatever specific needs your event requires, we can deliver.
We specialize in documenting:
Corporate events
Conferences and conventions
Community events
Promotional events
Our approach
Our coordinated approach to documenting your event results in a crisp, clean, professional final product each and every time.
Before we hit record
Before we press record, we’ll work with you to hone in on your event’s most important elements - whether that’s catching a key speaker in action, a product demo on the convention floor, or a specific performance, we’ll make sure we capture your event’s story. We can grab on-the-fly interviews with attendees or presenters to further convey the experience of the event.
Editing your promo video
Leaning into our documentary roots, we can elevate your event video. The final piece is a valuable marketing tool for your organization, a keepsake for attendees, and more broadly communicates the message of your event to others, promoting your future events.
How we can help
Our commercial videography service can provide you with a commercial for your specific needs. Whether you’re looking to place a ten second ad on Instagram, Facebook, or TikTok, a thirty-second commercial for television or streaming services, or a longer interstitial commercial ad for YouTube and beyond, if you can dream it, we can help you make it happen.
What makes Slate Roof Films uniquely positioned to help you is that we are familiar with many different levels of production value and budget. We can scale up or down to fit your needs. We’ve worked with big brands and small businesses, and can manage a large crew or work with a 1-2 person team to fulfill the project’s needs. We meet clients where they are at and work with them to develop their idea into a finished video. Our documentary roots help us find the human element in any genre, producing story and people-driven content.